Proactive recruitment helping some firms succeed in quest for diversity - Wichita - MSNBC.com: "To find employees outside the company, Cargill greatly increased its presence among different ethnic communities. It now partners with the Multicultural Food Service and Hospitality Alliance, Women's Food Service Forum, Multicultural Forum and the Out and Equal Workplace Summit. And it recently began running ads in several national publications, including the Wall Street Journal, Forbes, Hispanic Business and Black Enterprise, that explain Cargill's stance on the importance of diversity.

So far, the efforts are working -- slowly. Of the new college trainees going into finance, operations and sales in the past three years at the company, 40 percent to 50 percent are women and minorities. Before, that number hovered around 20 percent. "